The name Feedback Sports comes from a technical concept – the closed feedback loop. Create, use, learn, revise, and keep getting better. With a commitment to dealing with criticism of our own mistakes, we learn, we grow, we progress to deliver a finished product that our customers appreciate. It’s a challenge to evaluate any performance with a “what can we do better” attitude. But as part of the Feedback Sport team, we rely on the confidence of shared experience – we all fail, we all learn, we all grow – it’s part of the job and we embrace it together.
When we challenge ourselves internally, we also seek external input. We use our sponsored athletes and teams to learn, grow and improve so that our products provide a quality experience that our customers can rely on.
Feedback Sports designs premium products for demanding cyclists. We focus on precision, durability and uncompromising quality. We support our customers, our community and the bike industry. Feedback Sports strives to be a well-known and respected brand in the cycling industry. But more importantly, we want to be a company that others want to work with. Today, our products can be found in over 40 countries around the world, and we’re just getting started.